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Nissan: Jacqueline & Micra: a 25-year-old love story
How Nissan brought joy to a 73-year-old to celebrate its 25th birthday. On a sunny day in August, Tom, a copywriter from TEQUILA\Agency.com Brussels, showed up on the doorstep of Jacqueline, aged 73,...
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Jsus! Haikeren Motörhead
The jury has spoken. The winners of the giant madoholic-t-shirt-swap are: Lennart from Copenhagen, Vesna from Berlin and Trygve from Oslo. Three great shirts. Three great ideas. Lennart is swapping...
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Disruption in a disrupted world
Jean-Marie Dru, the inventor of Disruption and Chairman TBWA\ Worldwide delivered today a speech at the TBWA Creative Academy at this years Golden Drum Festival in Portoroz (Slovenia). Here are some...
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Journey to Zero – First Stop: COP 15
This week saw the launch of a new site, created by TBWA\Digital Arts for Nissan, called www.journey-to-zero.com. The Journey to Zero supports zero emission mobility. By collaborating with leading...
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Berlin Tent Talk with John Hunt and Michael Conrad
John Hunt is an award-winning playwright, author, and Worldwide Creative Director of TBWA. He presented his new book “The Art of the Idea” in a presidents lecture at the Berlin School of Creative...
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City maps as you’ve never seen before.
Maps of Barcelona, Brasília and Paris were redesigned using a laser cutting technique. The results were dozens of paper and acrylic displays that showed just the streets and avenues of each one of...
View ArticleJean-Marie Dru: Brand Content
Jean-Marie Dru is the Chairman of TBWA Worldwide He writes a memo to all his colleagues at TBWA every week. Sometimes, he shares them with us: We have been talking about branded content for years. And...
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A Journey to Zero
When Carlos Ghosn, Nissan President and CEO, unveiled the Nissan Leaf last year he heralded it as “the unveiling of a real-world car that has zero – not simply reduced — emissions. It’s the first step...
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Nissan teams up with Apple for mobile ad campaign
TBWA\Chiat\Day LA’s client Nissan, will be among the first companies and sole automaker to use Apple’s iAd mobile advertising network. Apple CEO Steve Jobs unveiled the iAd, which is supported on...
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