TBWA\Chiat\Day LA’s client Nissan, will be among the first companies and sole automaker to use Apple’s iAd mobile advertising network. Apple CEO Steve Jobs unveiled the iAd, which is supported on Apple’s newly introduced iOS 4 software platform at the company’s Worldwide Developers Conference.
Nissan’s mobile ad campaign will feature the Nissan LEAF and incorporate a sweepstakes through which consumers can register to win a Nissan LEAF. The LEAF is the first affordable, mass market, 100% electric, zero-emission vehicle to hit the market.
You can view the demo below:
For question and further information simply email Carisa Bianchi.
